In this traditional shaving documentary, Vinnie Morey and Trent Magnano talk about how their unique Hollywood barbershop (The Proper Barbershop), a blend of modern art, street culture blended with the traditional and old-fashioned, was born.
They discuss their open razor technique using Bluebeards Revenge shaving cream and how a traditional shave is “one of the last things a man can do to really enjoy a service that is not a manicure and pedicure you can do with your wife”.
The Proper Barbershop was created by Vinnie and Trent as a way of bringing back the classic old-fashioned barbershop to the modern world.
Vinnie and Trent are both very decorated barbers with a driving passion and true respect for the art and tradition of their craft.
“We both realised that there was a huge gap in the Los Angeles men’s grooming community,” said Vinnie. “In our view, too many men have never been to or even seen a real traditional barbershop!
“With that in mind, we decided to build a barbershop that has never been seen before. It was the most beautiful marriage of modern art, street culture blended with the traditional, old-fashioned barbershop. In that moment, The Proper was born!”
The Proper Barbershop is located on 7950 3rd St. Los Angeles.
“Come in today for a hot towel shave and a real barber’s haircut, and make sure to enjoy our fun-loving, easy-going atmosphere while you’re here,” added Vinnie.
“Relax with an X-Box, watch a funny movie, and have a cold beer in our back lounge. We set out to create the last true safe house for a man to come and enjoy being a man.”