The great cartridge razor rip off - Change your shaving habits now & save a fortune
In January 2011, I blogged about why a double edge razor is technically better than a cartridge based razor system. Now there is yet another reason for men to ditch the horrid multi-bladed cartridge razor in favour of the single bladed razor.
According to an article on the Daily Mail website, the price of razor blade ‘cartridges’ has jumped by as much as 99% over the last three years.
“Replacement cartridges for Gillette’s Fusion ProGlide can be as much as £3.49 each,” the newspaper said.
It went on to say that blades for Gillette’s top-of-the-range Fusion ProGlide cost less than 10p to manufacturer, which in my book is a fairly decent profit margin.
The paper also blames Gillette, the world’s largest shaving company by quite a distance, for imposing a stealth price rise by cutting the number of replacement cartridges in its Mach3 Turbo packs from five to four.
“The smaller pack did not bring a corresponding cut in the price, leaving men paying at least 20 per cent more,” the article says.
It went on to blame the increasing cost of cartridge blades for men’s poor shaving habits.
“At the same time, men worried about making ends meet are either trying to make their razor blades last longer, with the resulting scrapes and cuts – or ditching their shaving regime and opting for designer stubble.”
A better quality shave with a long term saving
This all makes me rather angry as there is an easy solution – change your shaving habits and ditch the overpriced cartridge razor. Opt instead for a double edge safety razor and if you’re feeling really adventurous, a straight or cut throat razor (as its more commonly referred to).
Not only will both types of razor give you a better quality of shave, they are also much cheaper in the long run, as a number of the comments on the Daily Mail article point out.
“I switched from cartridge razors to a straight razor and have never looked back. True your initial investment is a little higher but the payback on these cartridge blades is 6 months or so. Have not had to buy a single razor blade in 18 months now,” commented Derrick Young, Wasaga Beach, Ontario.
Roy, from York, also pointed out the massive cost savings men could experience from switching to a DE razor: “I have used an old fashioned Double Edge safety razor for years and blades for that can cost as little as 10p. As they are cheap you can afford to change them regularly and get a good shave. With multi bladed cartridges because of the price people carry on using them when they are going blunt. With DE razors, OK the razor is more expensive but it lasts for many years, but one sharp blade every couple of shaves is better than a dull multi blade being stretched out over a week. People have had good shaves with single blades for centuries. Multi blades are a marketing gimmick.”
Roy’s last sentence is a very accurate one, “Multi blades are a marketing gimmick”. Let’s face it Gillette are excellent at marketing their products, they have pretty much convinced men that 3 blades are better than 1 and 5 blades are better than 3. They also spend millions of pounds on celebrity endorsements, with sports stars like Roger Federer, Tiger Woods, and Thierry Henry (who now wears a beard) fronting lavish TV and newspaper campaigns.
It was Gillete who first worked out that men would indeed fork out for overpriced cartridges as long as the initial cost, i.e. the handle, was affordable. It’s pretty much the same business model adopted by ink jet printer companies. Sell a cheap printer, then sell really expensive “cartridges” that run out quickly. It’s simple, but very effective.
Dollar Shave Club
It will be interesting to see how successful the much-hyped Dollar Shave Club will turn out to be. Dollar Shave Club’s business model is similar to LoveFilm, which sends subscribers movies in the post for a small monthly fee. Dollar Shave Club will send customers a monthly supply of disposable razor blades starting at $1 a month (however, when you add in delivery costs it’s more like the 4-Dollar Shave Club). A catchy brand name and I must say a pretty cool launch commercial, which has picked up nearly 5 million views on YouTube. And according to widespread media reports, more than 12,000 people have signed up for the service.
There is no question that the Dollar Shave Club YouTube video is hilarious. But aside from the online hype, can the Dollar Shave Club compete against the likes of Gillette in the long term? I’m guessing not…
Looking ahead, I really hope men will start to see through all this cleaver marketing and take a stand against the rising cost of cartridges. For those switching to the affordable yet luxurious world of double edged shaving, all I can do is welcome you to the real men’s club. And I will finish this article by saying; shaving should be regarded as a pleasure, not a chore.
Happy shaving.
Ask Aaron Q/A: The differences between Dorco ST300 & Dorco ST301 razor blades
Mike Key, from the UK, asks:
“Other than packaging, what’s the difference between Dorco ST300 and Dorco ST301 razor blades.”
AARON SAYS
“Mr. Key,
Thanks for you question! I didn’t immediately know the answer, so some research ensued. Apparently the difference is the ST-301 blades have an added PTFE coating. What is PTFE? It’s a lot like a teflon coating, it’s added for extra smoothness for the shave. I have heard many people say, which is also my experience, that the 301 blades are more comfortable than the 300 blades, for the reason that it is a smoother blade. In answer, the difference is a teflon-like coating on the 301 blades that set the two apart. Thanks for the question!
Happy Shaving,
Aaron”
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Ask Aaron Q/A: Top tips on extending the life of double edge razor blades
John Bennett, from the UK, asks:
“Aaron, I have a Merkur safety razor and also a shavette, both with disposable blades. (This is to avoid having to attempt to sharpen a straight razor). When using disposable blades how many shaves should you get per blade? And any tips on how to get the best from them? I usually use the Derby blades.”
AARON SAYS
“Mr. Bennett,
Thanks for your question! Unfortunately the answer is quite subjective. There are many variables on how many shaves a blades lasts and it also depends from person to person.
The best way to know when your blade needs changing is when it begins to pull the hair instead of cut it smoothly. Whatever that point is, whether it be two days or ten, is the time to change blades.
If you want to extend your blade life, swish your razor in rubbing/isopropanol alcohol or take a cotton swab that has been soaked in oil and run it along the blade edge.
This removes the water from the blade edge causing less corrosion leading to a dull blade edge. Try these tips and you’ll see an increase in your blade life!
There is also the option to invest in a razor blade sharpener like the RazorPit.
Smooth Shaving!
Aaron”
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Ask Aaron Q/A: How many times can you use a razor blade to shave?
Andrew McKean, from the UK, asks:
“How often should you change your blades if you shave 2 times a week?”
AARON SAYS
“Mr. McKean,
Thank you for your question! Changing your blade should happen once it begins to feel dull, regardless of how often you shave. Blades are to be a sharp instrument to reduce the beard growth we have, and when the blade becomes dull it ceases to be useful and should be replaced. Signs of a dull blade can be redness, razor burn, pulling, skipping, and an uncomfortable shave experience. Should you experience this exchange or replace the blade to see if that is the problem. (Most likely, it is!)
Happy Shaving!
Aaron”
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Ask Aaron Q/A: Numbers on double edge razor blades
Nigel Horton, from the UK, asks:
“Hi, I am new to shaving and have some Derby blades and Feather blades to use with my Edwin Jagger DE89 razor, I was wondering if it matters which way around you put the razor blades in, as I notice one side of the Derby blade has 1 and 2 printed in opposite corners and the other side has 3 and 4. What do these numbers signify and would flipping over my blades help my shave?”
AARON SAYS
“Nigel,
This is a great question! Those numbers are there primarily for the manufacturer and really have no bearing on the shave itself. There have been some legends saying that if you keep track of the numbers you can flip the blade thus getting more shave from the blade. However it has been my experience and the experience of others that this does not work. Despite the flipping you’re still using the same blade edge and once it’s dull, it’s dull. So enjoy your blades and have a great shave!
Smooth Shaving!
Aaron”
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Ask Aaron Q/A: Can I re-sharpen double edged blades using the Razorpit
Frank Nugent, from the UK, asks:
“Can I re-sharpen double edged blades on the Razorpit.”
AARON SAYS
“Mr. Nugent,
From what I understand from reading the RazorPit website no. The RazorPit is designed for cartridge razors. Also, since Double Edge razor blades are so much more inexpensive than cartridges I’m not sure it would be worth the expense.
Happy Shaving!
Aaron”
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Ask Aaron Q&A: Turning razor blades around at periodic intervals
Gary Whittles, from the UK, asks:
“I enjoy double edge razor shaving, preferring the Israeli blades to the Derby blades. However, I have noticed that the Derby blades have numbers 1 and 2 o one side with 3 and 4 on the other. What is the significance of these numbers and should I be turning my blades around at periodic intervals.”
AARON SAYS
“Mr. Whittles,
I too have seen those numbers and wondered what they were there for. After doing some reading and exploring I eventually found that they have only to do with the manufacturing side of the process. Turning or flipping your blade does not increase it’s lifespan (although some will swear it does) or maintain its sharpness. Thanks very much for your question!
Smooth shaving!
Aaron”
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Ask Aaron Q&A: Finding the best double edge shaving products - Is it a case of trial and error?
Charles Singleton, from the UK, asks:
“Hi Aaron, it seems to me that double edge shaving is not as clear cut as shaving with my Mach 3! Now I have a wide choice different blades, razors, creams and brushes. Looking at reviews on websites and forums I get confused as to what to choose because when I find something that has a positive review I usually find an equally negative one! Is it just a case of trial and error as I can see this getting expensive?!”
AARON SAYS
“Mr Singleton,
Yes! I agree the many choices and options can be a bit overwhelming. If I can let me offer some products and advice to help get you on your way.
To start with get a good brush such as a Simpsons, Vulfix, Kent or Bluebeards Revenge. This paired with a good cream such as Bluebeards Revenge, Taylor of Old Bond Street, Proraso, Geo. F. Trumper’s and Truefitt & Hill will increase the quality of your shave a lot, even if you decide to keep going with your Mach 3. Should you take the plunge and go with a safety razor the Blue Beard’s Scimitar, Merkur HD, and the Parker 98 or 99R razors will be great ways to start. The most subjective part of wet shaving is the blade. For blades I really suggest you start by buying a single pack of each brand and figure out which rand works best for your face and hair types. Gillette, Merkur, Derby and Israeli made blades are great to start with. I highly suggest waiting on the Feather blades until you gain more experience. They tend to be *cough* VERY unforgiving of student mistakes.
These suggestions should narrow down the choices for you and I hope you enjoy your journey into wet shaving!
Happy Shaving,
Aaron”
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Ask Aaron Q&A: I keep cutting myself, am I using the right double edge razor blade?
“I bought a Parker 82R Super HeavyWeight Butterfly Open Safety Razor along with Feather Hi-Stainless Double Edged Razor Blades and to be completely honest have stopped using it after about 6 or more shaves due to the amount of cuts under neck and at corner of mouth. Am I using the correct blade? Why is this happening (I was so disappointed I now use a 150.00 Braun series 9 electric but would love to have carried on using a proper razor, and have always been a wet shaver since 16 so 24 yrs now,” asks Paul Ewing, from the UK.
AARON SAYS
“Mr. Ewing,
Thanks for your question! If you are relatively new to wet shaving I suspect the Feather blades are the culprit. The Parker is a good razor, but the Feathers are extremely sharp and have the reputation of being called “ninjas” on wetshaving forums because of their sharpness. They are great blades but can very unforgiving especially to the beginner. I suggest finding some other blades such as Derbys, Gillettes, or Israelis to use for now. Once you have more experience under your belt revisit the Feathers, they might become your favorite blade!
Smooth Shaving!
Aaron”
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Ask Aaron Q&A: How long or how many shaves will I get with a double edge razor blade?
“How long or how many shaves will I get with a double edge razor blade?” asks John Francisco, from the US.
AARON SAYS
“Mr. Fancisco, Well, this is may not be the answer you were looking for, but we’ll give it a shot! The general consensus is that you should be able to get three to five days per blade (or cartridge head for that matter). However, this depends greatly upon your home environment and how much humidity is in the air, how coarse or fine your hair is, the type of coating on the blade, and many more other factors. There are also many products out on the market that claim to extend blade life, most do NOT live up to the hype, but a few do actually work. All this to say I really can’t tell you exactly how long your double edge blade will last but 3-5 days is the average for most people. Smooth shaving! Aaron”
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