Time to shave guys: Clean-shaven men now more attractive to women as “Peak Beard” is reached
Thinking of going au naturel and cultivating a facial forest? Hold it right there. You might be more attractive to the opposite sex than you think – and relaxing your grooming routine could have a detrimental effect on your pulling power.
According to new research, the more men who grow beards, the less attractive facial hair becomes to women, proving that it doesn’t always pay to follow the pack.
After being shown a succession of pictures of bearded blokes, women consistently rated clean-shaven men more attractive, researchers at the University of New South Wales found.
Clean shaven men have found to have better job prospects and have more sex
The study of 1,453 women involved them being shown images of 36 men’s faces, with the first 24 being exclusively bearded. The final twelve included a mix of differing facial hair styles – some of them clean-shaven.
Women consistently rated the smooth-faced men higher on a scale of attractiveness than those with beards of moustaches – showing that daring to be different and standing out from the crowd sends popularity soaring.
Individuality often translates as confidence, which could explain the spike in desirability for the well-groomed .
While we at The Shaving Shack are all for the clean-shaven look, there’s no denying that stars such as Ryan Gosling, Justin Timberlake and Liam Hemsworth have sparked a flurry of facial-haired imitators in recent years, leaving only a select crowd, including a newly clean-shaven Brad Pitt, to fly the fresh-faced flag.
With a daily razor date conveying an air of self respect, men who do so have also been shown to enjoy greater career satisfaction than their bearded counterparts, with better promotions and bigger salaries coming as part and parcel. A study conducted by Behavioural Ecology proved that better-groomed men enjoyed greater overall success at work, and with just 8 out of the 86 men on the Forbes 100 Richest People in the World list sporting a beard, it’s all the evidence we need!
With facial hair having gone so “mainstream”, it appears that we may now well have reached “Peak beard” – and the best time yet for men on the lookout for ladies, luck and a lavish lifestyle to give up the ghost and shave it all off.
Other studies showing why it’s better to be clean shaven
Clean-shaven men have better job prospects, study shows
Well-groomed men get more bedroom action, study finds
Clean-shaven men have better job prospects, study shows
I read a very interesting article today on SeeJackShop.com that says that well-groomed guys have much better job prospects.
The article cites a survey where 90 per cent of HR professionals said being well groomed is more important than a firm handshake when it comes time for a job interview.
Going for an job interview? Make sure you look smart and professional
“How you look has a direct impact on how you feel, your confidence and self-esteem,” said Mark Jeffries, business consultant, communications expert and author.
“This is as true for guys actively seeking a job as it is for those who are currently employed and seek a competitive advantage. At the same time, seemingly small details, like a clean shave or a great-fitting - but not necessarily expensive suit- send important visual cues to others about your professionalism and confidence.”
That survey, conducted for Milford-based razor maker Schick by US market research company StrategyOne, found that men who shave at least five times a week are having sex 15.5 times per month, compared to 7.8 times for unshaven men.
So men, get out your razors and quick as it would appear that keeping yourself clean-shaven is the key to a successful career and love life.
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