The recent debate over the Sky Sports scandal throws up the question, what does it mean to be masculine in today’s society? With the swift resolution of the media issue in question it would appear that, thankfully, outdated prejudices are out, and inclusive personalities are in. But, attitudes aside, what should a manly man look like?
Step forward, Sacha Harding.
Sacha, 27, recently was awarded the title of ‘Britain’s Manliest Man’ after over 250,000 people voted that his boxer’s jawline, and 6’3” toned torso was the perfect masculine physique. Which is useful, as Sacha needs every ounce of strength for his day job of professional rugby player, where he plays for Bedford Blues Rugby Club.
Sacha’s journey to becoming ‘Britain’s Manliest Man’ is unusual, to say the least.
Last year, premium shaving cream, The Bluebeards Revenge put together a photofit of the most rugged elements of the World’s most alpha-males, creating the following face:
The shaving cream asked for any men who resembled this character to email their photo in, with the top eight being chosen and voted for by the public. Over one million votes were cast, with Sacha coming out on top, crowning him ‘Britain’s Manliest Man’, and making him the face of The Bluebeards Revenge.
This week, Sacha’s debut photoshoot took place in a boxing gym, and the first-look pics reveal that he is the rightful winner of the title of ‘Britain’s Manliest Man’.
More pics of Sacha’s debut photoshoot are available on The Bluebeards Revenge Flickr page.
Photography by Mark Hatton and video produced by Glenn Thyer.
We sell The Bluebeards Revenge shaving cream for £14.99.














