Ladies give their men the James Bond treatment with a close shave – Retailer reports bumper female sales of cut throat razors

February 27, 2013 · Posted in Shaving in the News, Shaving Shack News · Comment 

Woman make up 73% of cut throat razor sales since Skyfall DVD release, with two-thirds planning to use the tools to give their man the best shave of his life

Women are getting more hands on with their men following the saucy shaving scene in the recent James Bond film release of Skyfall.

The newest in the Bond series, which was released on DVD and Blu-ray on Monday 18th February and is available on the Sky store, sees actress Naomie Harris take control of the blade to give 007, AKA Daniel Craig, the best shave of his life with a cut throat razor, uttering the words; ‘sometimes the old ways are the best’.

This sexy scene has inspired women all over the world to pick up a cut throat razor and do the job themselves, James Bond style. The Shaving Shack, the UK’s leading online retailer of premium shaving products, found that sales of their cut throat razors had tripled within five days of the Skyfall DVD/Blue-ray release, with women taking on a whopping 73% of these sales.

Woman have made up 73% of cut throat razor sales since Skyfall DVD release

This unusual trend led to the men’s grooming company conducting an email survey of these female customers. They surveyed 1,005 women and found that two thirds (66%) of these were intending to use the tools themselves to give their other half the best shave of his life.

And Scottish lasses are leading this trend, with 167 out of 220 Scottish customers surveyed (76%) intending to give their own Bond a close shave.

English ladies took second place, with 445 out of the 666 (67%) surveyed planning on carrying out a cut throat shave, followed by Welsh women (50%) and Northern Irish (43%). Thirty-eight per cent of women from outside of the UK plan to use the shaving weapons on their man.

The company has attributed this trend to the release of Skyfall with Miss Moneypenny’s take charge moment, inspiring ladies to give their man the James Bond treatment.

Nick Gibbens, brand manager at The Shaving Shack, said: “It’s great to see more women taking control of their partner’s grooming and who wouldn’t want to recreate the shaving scene from Skyfall?

“I’m sure couples are still feeling the love after Valentine’s Day and for men, it’s nice to be able to sit back and let someone else do the hard work.

“Skyfall saw Bond return to his Scottish roots and perhaps this is why more ladies from Scotland than any other country surveyed are keen to take control of the razor.

“Shaving with a cut throat razor is certainly one of life’s pleasures as it will give you the closest possible shave. But it does take time to master the technique and you’ll certainly need a steady hand and plenty of practice.”

Women need not cut corners – or chins – when shaving their men, as The Shaving Shack have put together a handy how to film to help these women give their men the best possible cut throat shave.

You can also watch the video at: http://youtu.be/qMVAhDqPbv0

-Ends -

Notes to editors
For more information, please contact: Nick Gibbens on telephone 01752 898191 or email [email protected].

About The Shaving Shack:
The Shaving Shack is one of the UK’s leading online retailers of high quality wet shaving accessories. The firm stocks high end razors, shaving brushes, double edge razor blades, shaving creams, soaps, bowls, pre-shave lotions and gels, alum bocks and aftershave lotions.
More information can be found at http://www.shaving-shack.com.

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James Bond Skyfall film inspires psoriasis sufferer to dump multi-bladed cartridge razor & embrace cut throat shaving

February 26, 2013 · Posted in Straight Razor Shaving · Comment 

For many men around the world shaving can be a very painful daily activity, and something that is a regarded as a chore and not the pleasure it should be.

Psoriasis sufferer Neil Jary was a guy you could put into this category, but fortunately for him after watching the latest James Bond film Skyfall he decided to dump his multi-bladed cartridge razor and instead opt for a cut throat shavette.

During a scene in Skyfall, British actress Naomie Harris gives 007, played by Daniel Craig, a close shave using a cut throat razor, whispering in his ear “sometimes the old ways are the best” as she performs the shave.

Neil works the shaving cream into his beard

Here is Neil’s story/journey:

I have psoriasis and as such shaving became a chore. I would shave maybe once or twice a week when my partner hinted I was too stubbly by calling me “spike”!

I’ve been looking at straight razors for ages and the scene in Skyfall finally got my curiosity hooked and I quickly found The Shaving Shack! I’ve been a multi-bladed cartridge razor user since I started shaving; was it really the best a man can get? Surely if anyone knew best it was Bond!

Neil gets to work on the shave

One purchase of a shavette later (I didn’t think I would justify a full blown cut throat to begin with!) and I was eager to get going. My first attempt was fumbling to say the least but the closeness of the shave and lack of irritation proved to me that it might be worth carrying on and investing time and money to move forwards!

And to be honest it was thrilling to do! Nerve tingling and scary but thrilling none the less!
A few more purchases of some quality shaving cream, some pre shave oil and an alum block have followed and my second shave; after only two days (an almost unheard of short time span for shaving with my cartridge razor) proved to be even more successful! One very minor nick and the closest shave I’ve had in years!

Neil enjoys a close shave with his shavette razor

It actually feels like I’m pampering myself! Not something I’m used to being a born and bred rugged outdoors type of guy!! But it genuinely is a pleasure! I’ve yet to try the pre shave oil, but I’m actually looking forwards to the shave! I actually want my stubble to grow faster so I can “treat” myself again!

All in all a shocking discovery but one I’m happy to indulge in! It takes time, patience, and skill and focus! All things that make this method of shaving a pleasure! It’s something a man can master; a technique to learn and hone until it’s perfect! A man likes to have skills to practice and shaving with a straight razor is amongst the very greatest to learn I can now see!

So thanks to 007 James Bond and The Shaving Shack for getting me on the right path….now if only I can persuade the missus into some Miss Moneypenny role play I’ll be laughing!

Looking good Neil

Do you have a wet shaving story to tell the world? If you would like see your article posted on The Shaving Shack Blog, email [email protected].

Shaving is no longer a chore – How double edge shaving turned a daily chore into a daily pleasure

February 22, 2013 · Posted in Double Edge Shaving · Comment 

For many men around the world shaving is regarded as a daily, but necessary chore. You reach in the cabinet for your multi-bladed cartridge razor and foam or gel and shave the way you always have. You finish, rinse of your face and then clean your razor.

This was also the case for Christopher Maguire, who hated shaving so much that he only shaved once a week, sometimes only once a fortnight. But Christopher’s mindset changed overnight after he was introduced to the wonderful world of double edge shaving. Chris now looks forward to his daily shave, and wants more men to follow his lead and dump the multi-bladed cartridge razor and embrace the world of double edge shaving.

Chris making a luxurious lather

Here is Chris’ story:

I stumbled into the world of wet shaving by accident, it started because by girlfriend bought me a shaving kit for Christmas. It didn’t come with a razor but it did have a shaving brush, shaving cream and a bowl to lather the cream. Seeing the brush took me back to when I was a little boy when I used to see my grandad shave with a brush, soap and a double edged razor.

That morning I used the brush and soap and had the most enjoyable shave since I first picked up a razor.
The following days I did more research into wet shaving. Learning that if you have sensitive skin, suffer from razor burn or ingrown hairs, a double edged razor can significantly help to reduce these problems. Partly due to exfoliating with the brush and also by using a single blade, so less passes are made and thus reducing irritation.

Chris gets to work on the shave

I suffer from really bad shaving rash on my neck which a lot of the time come out in spots, also I seemed the get ingrown hairs on my cheeks quite often which turned into boils. This made me not shave quite as much as I should, much to the disappointment of my girlfriend. Luckily I don’t have to be clean shaven for my job so I only shaved once a week, some times once every 2 weeks.

Another reason this type of shaving appealed to me was the price of cartridge razors. At least ten pounds for 4 cartridges compared to 3 pounds on 10 blades. Which is a problem when money is tight at times due to me being a part-time student and my girlfriend being at university, so often I would use blunted blades causing a painful rash on my neck.

After doing a fair bit of research I bought a Merkur 33c. When it arrived I used it straight away. I was a bit nervous at first, mainly because I didn’t want to cut my face to bits. It took me about 10-15 mins the first time and I couldn’t get over how close of a shave it was. I did have a couple of nicks but practice is all it takes to find a technique. Turns out I really enjoy shaving and do it more often, without the rash or ingrown hairs.

I’m glad i found this type of shaving as it will save me lots of money in the long run but also because it seems to have turned into a new hobby of mine. I now look forward to shaving, which is quite strange for me.

Do you have a wet shaving story to tell the world? If you would like see your article posted on The Shaving Shack Blog, email [email protected].

Learn to shave like Bond, James Bond - Bluebeards launches cut throat razor shaving guide

Bluebeards release 007 inspired cut throat shaving video because ‘sometimes the old ways are the best’

Following a surge in cut throat razor sales with the release of new James Bond film, Skyfall, leading men’s grooming brand The Bluebeards Revenge have released a handy how-to film to ensure their customers know how to get the best out of their cut throat shave.

The short film, which has been made in collaboration with Jacks of London, is, of course, spy inspired by the film, and is full of top tips for the customer to achieve the correct technique when using their shiny new cut throat shavette razor.

Learn to cut throat shave the James Bond way

On the film’s cinema release, which included a saucy shaving scene with actors Daniel Craig and Naomie Harris, The Bluebeards Revenge saw their cut throat style razor sales surge ten-fold. The scene saw 007 receive a close shave using a cut throat razor with Harris uttering the words; ‘sometimes the old ways are the best.’

Shaving with a cut throat razor is certainly one of life’s pleasures as it will give you the closest possible shave. But it does take time to master the technique and you’ll certainly need a steady hand and plenty of practice.

The Bluebeards Revenge wants to ensure the customer really gets the best out of their buy so have put the film together to teach men how to get the best shave and women, how to give the best shave.
The handy shavette razor is similar to a straight or cut throat razor but is a more cost effective alternative and requires less maintenance as it uses changeable blades, meaning no stropping or honing. It can save time for those who are in a hurry, but still want to experience the luxury of a wet shave.

The Bluebeards Revenge crew visited Jacks of London’s upmarket Guilford barbershop to film the clip and resident Barber Sandra Morgan showcases her skills and talks you through the key elements and process involved when guaranteeing a great shave.
These include the correct way to prepare your face for a cut throat/shavette shave, holding the razor in the correct way, shaving in the right direction and after care for your skin when the shave is complete.

Justin Bullock, Marketing Manager for The Bluebeards Revenge, said: “We’ve had lots of customers wanting to ‘get a razor like Bond’ – it’s opened up the idea of cut-throat shaving to a whole new group of guys.

“Hopefully our cut throat shaving video will not only entertain, but it will also ensure men all around the world are clean shaven, and not stirred.”



Youtube video link